The heart of the European food industry was beating in Cologne this time – and we were right there where trends are born! We enjoyed meetings, exchanged experience and gained countless inspirations every day.
In October 2025, we had the honour of attending the Anuga food fair in Cologne, one of the most important FMCG sector events in the world. It is a unique opportunity to present our products among market leaders and establish new business relationships.
Why is it a good idea to be there?
Anuga is the largest and most prestigious food fair in Europe, bringing together thousands of exhibitors and visitors from all over the world. Our presence at the event every year is of key importance – we want to show that Polish cookies can compete with the best brands.
Tago flavours on the global stage.
At our stand, the visitors were able to sample a wide range of Tago products – from classic biscuits and wafers to traditional and aromatic gingerbread. Each product is a combination of family tradition, innovative solutions and taste which connects generations.
Inspiring meetings.
The Anuga trade fair was a great opportunity for us to talk to trade partners, distributors and fans of sweets from all over the world. Exchanging experiences and discovering global trends will allow us to better tailor our offer to the expectations of customers from different markets.
How will we use the Anuga fair experience?
After the fair, we have focussed on analysing the trends we observed in Cologne. We are currently working intensively on a new product development strategy to even better meet the needs of consumers on international markets.